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Make the Most of the Festival Season For You and Your Readers

April 1, 2016 | Must Know

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It’s almost festival season and we know all too well what this means for our wardrobes — questioning their capacities (once again) and deciding on what to wear when. The struggle is real! After all, rocking out in the crowd requires outfits that can be both practical and stylish. And if you prepare yourself for the ultimate festival fun, your readers might too. That’s why we recommend making the most out of the upcoming festival season — not only for yourself but also for your blog and your loyal followers!

  1. Preseason: prepare festival-themed outfit guides
    Use our widgets in different ways (you may have gotten some ideas from our Spring Flats post) to build beautifully curated, imaginary outfits that will surely get you and your readers in the mood for dancing in style.
  2. Create festival series
    Whether you’re visiting just one festival this year or several; create a series and decide on how you’d like to structure your festival posts.
    You can, for example, focus on different categories per festival post: the nicest shoes to wear this year for festival season, your five favorite nail art ideas for Summer, the coolest (budget) brands to wear this season, the must-have sunglasses everyone needs to get, denim trends you recommend not to miss out on, your favorite beauty hacks — I’m sure you’ll find several others!
    An alternative to this could be to focus on your festival experience and, next to your report about that particular festival, recommend places to go or things to do when visiting. Remember: your followers love to get recommendations you tested beforehand. They trust you.
  3. Share your favorite festival gadgets
    Instant power chargers? SnapCams? Anything else you might need to think about when you’re out in the music crowd? These things might not be the most stylish ones on our lists, but we (and your followers!) will definitely need them at some point.
  4. Create packing lists
    This is another great way of inspiring your followers and creating varied content. Packing lists dedicated to the festival season can be easily reused for Summer posts later on!
  5. Don’t forget to ‘gram
    . . . Or Snapchat! Share your good time with your followers and make them feel like you are taking them with you — we all know that snapping something quickly won’t take you more than 15 seconds. Preview looks you wear and let them know about upcoming blog posts, or give away snippets of recommendations to make you appear approachable rather than predictable. Your followers want variation on your different accounts, and if you prefer planning on your Instagram (like you may have learned here), Snapchat is your less curated friend.

xo,

Anna

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