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Collective Voice

A place for all the tips and tricks to best monetize your Collective Voice links.

Capture Campaigns With Your Data

June 3, 2019 | Must Know, Tips & Best Practices

Enrich your media kit and enhance your brand story.

Leverage attention-grabbing stats like dollars driven to retailers, average conversion rate, and AOV to:

    • Collaborate on goals with brand partners

        • Always understand your partners’ goals and objectives to both grow your relationship with the brand, and also truly understand their expectations and how well you can deliver. 

        • For example, if a brand is asking for a 5X return on their spend, feel empowered to use your ShopStyle links to look at performance on similar brands, retailers and other relevant past performance data to track where you fall in terms of delivering. 

    • Capture the interest of retailers you love

      • If branding and reach are a brand’s main goals, you can speak to your audience’s shopping behavior to prove you align with their demographics.  

    • Price yourself competitively

      • Understanding your sales can help you understand how to price yourself competitively for campaigns. Is Facebook your highest converter? Price a Facebook post higher than Instagram, which may have less engagement and conversion. 

  • With the above, share your data-driven story to capture campaigns and partnerships. 

Pro Tip:

Don’t have a media kit?
ShopStyle Collective’s design team created a template just for you!

Keynote Version

Google Slides Version

Powerpoint Version

Image via @EmeraldTwist

Reader Interactions

Comments

  1. fashionsensitive says

    May 6, 2019 at 2:50 am

    Any idea why the power point is blocked and it cannot be adapted?

    Reply
    • Ashley Cooke says

      May 6, 2019 at 11:49 am

      Hey there! We have tested this download and it looks like Chrome works best. If you are still having issues feel free to reach out to hello@shopstylecollective.com.

      Reply

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