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Collective Voice

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Something to Blog About: May 💛

April 23, 2020 | Must Know, Tips & Best Practices

A monthly newsletter powered by insights and trend data from our editors to help you build successful content in March.

We are continuing to share resources and tips that will help make creating content, staying connected, and inspiring your community as easy as possible! Below you will find data-backed insights, inspirational content ideas, and some good news to share on your channels. 

Outdoor Spaces

As people are looking for ways to spend time in safe outdoor environments, like backyards and patios, we are seeing an increase in demand for outdoor furniture, house plants, and special places for relaxation. Explore furniture, accessories, and DIY projects perfect for terraces, patios, and other relaxing spaces. 

Top Trending Categories & Products:

  • Outdoor Furniture

  • Outdoor Lighting 

  • Outdoor Living

  • Pool Accessories 

  • Backyard Design

  • Garden 

  • House Plants

Brand Spotlight

  • Walmart up to 20%

  • Best Choice Products up to 10%

  • Bed Bath & Beyond up to 10%

  • Wayfair up to 7%

  • Frontgate up to 15%

Resources

  • Living in Yellow Patio Refresh 

  • House on Winchester Back to Eden Garden 

  • Houseplant Club

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Beauty

In times of unease, beauty has become a mood-boosting tool, a form of self-care, and a simple source of joy. Continue your coverage of the latest product launches, your favorite skincare trends, and coveted beauty tutorials. 

Top Trending Categories:

  • Face scrubs

  • Hand creams

  • Nail polish

  • Face masks

  • Hair removal

  • Nail tools

  • Hair styling brushes

  • Bubble bath

  • Eyebrow enhancers

Brand Spotlight

  • Ulta up to 15% 

  • Walmart beauty up to 8%

  • Amazon beauty 6-20%

  • Tarte Cosmetics up to 20%

  • Credo up to 15%

  • NARS up to 15%

  • Colleen Rothschild Beauty up to 20%   

  • Sephora up to 15%

Resources

  • Snapchat’s coronavirus surge: Beauty brands renew focus on the platform

  • Byrdie’s Beauty School Series

  • At Home Beauty Treatments 

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At-Home Entertainment

Movie night, cocktail hour and the occasional dance party are just a few ways to spend a special date night in or quality time with the whole family. Share your favorite activities to help create special moments for your followers. 

Top Trending Categories:

  • Game Night 

  • Date Night 

  • Fancy Friday 

  • DIY Cocktails 

  • Playlists

  • Binge-Worthy TV

  • Candles

  • Drinkware

Brand Spotlight

  • Disney+

  • Amazon Kitchen and Dining up to 5%

  • Amazon Digital Music and Video up to 5%

  • eBay up to 10%

  • Safeway up to 10%

  • Pottery Barn up to 10%

Resources

  • The Best Board Games to play over Zoom

  • What to Stream

  • Quarantine Approved Dates

  • Disney+ Free Trial 

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Feel-Good Highlights

  • The coronavirus pandemic has driven interest in uplifting headlines way, way up – The NYT

  • John Krasinski’s Some Good News Network 

  • Sign up for The Optimist

  • Living in Yellow’s Teacher Appreciation Week 

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Exclusive from ShopStyle Collective! Brand facing one-pagers full of data in an effort to continue to driving sales and supporting your business:

Influencer Marketing In The COVID-19 Climate – Home

Influencer Marketing In The COVID-19 Climate – Beauty

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We’ve gathered helpful resources to keep you informed, and will continue to update these posts with any changes on a regular basis!

Something to Blog About: Special Edition
All the Best Sales
High Commission Retailers
Covid-19 Impacted Retailers
All Affiliate Partner Updates

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