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What’s Trending: Nordstrom Anniversary Sale

August 5, 2020 | Must Know

Stay up-to-date on top trending products, categories, and brands to better inform your Nordstrom Anniversary Sale content strategy and help you drive more sales.

Plus, download our exclusive 2019 Nordstrom Anniversary Sale in Review cheat sheet to see a full recap on what performed best across the network last year. 

Looking for more? Find the latest updates, must-know information, tool tips to maximize earnings, key dates, and more in our Ultimate Guide to the Nordstrom Anniversary Sale here.

2020 Trending Content Last Updated: 8/19/20

(click each item name to view product)
  1. Caslon Turtleneck Sweater
  2. Spanx Faux Leather Leggings
  3. Caslon Rounded V-Neck T-Shirt
  4. KUT From The Kloth Donna High Waist Ankle Skinny Jean
  5. Halogen Crewneck Sweater
  6. Natori Bliss Perfection Underwire Contour Bra
  7. Gibson Notch Collar Cotton Blend Blazer
  8. Nike Sportswear Knit Palazzo Pant
  9. Barefoot Dreams CozyChic Loop Fringe Throw Blanket
  10. Paige Verdugo Ripped Raw Hem Skinny Jeans
  11. Madewell Tie Sleeve Button Front Dress
  12. Leith Off The Shoulder Sweater
  13. Cole Haan GrandPro Low Top Sneaker
  14. Zella High Waist Studio Pocket 7/8 Legging
  15. Barefoot Dreams CozyChic Lite Circle Cardigan (also available in plus sizes)
  16. Zella Live In Jogger Pants
  17. Marc Fisher LTD Oshay Pointed Toe Bootie
  18. Vince Camuto Gradina Block Heel Bootie
  19. Nordstrom Moonlight Dream Short Pajamas
  20. Halogen Crewneck Cashmere Sweater

Women’s:

  1. Sweaters & Cardigans
  2. Tees
  3. Intimates & Pajamas
  4. Athletic Pants
  5. Leggings
  6. Skinny Jeans
  7. Blazers
  8. Jewelry
  9. Coats
  10. Tops

Beauty:

  1. Makeup
  2. Beauty Tools
  3. Hair Styling Tools
  4. Skincare
  5. Beauty Gift Sets

Home:

  1. Home Fragrance & Candles
  2. Serveware
  3. Drinkware
  4. Towels 
  5. Bedding & Blankets

Kid’s:

  1. Shoes
  2. Shorts
  3. Outerwear 
  4. Jeans
  5. Girl’s Dresses

Men’s:

  1. Sweaters
  2. Tees
  3. Jackets
  4. Jeans
  5. Athletic Shorts & Pants
  1. Caslon
  2. Zella
  3. Barefoot Dreams
  4. Free People
  5. Nordstrom Brand
  6. Treasure & Bond
  7. Halogen
  8. Rails
  9. Spanx
  10. Madewell
  11. Gibson
  12. BP
  13. True & Co.
  14. Adidas
  15. Vince Camuto
  16. UGG
  17. Steve Madden
  18. Patagonia
  19. Chelsea28
  20. AllSaints
  21. Nike
  22. Marc Fisher
  23. Alo
  24. Vince
  25. Tory Burch

*All insights based on click data from our ShopStyle Collective network.

Additional Resources:

  • The Ultimate Guide To The Nordstrom Anniversary Sale
  • Anniversary Sale Do’s & Don’ts
  • Questions about our tools? Visit the Learning Center

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