Believe it or not, it’s time to start thinking holiday. To set yourself up for a (very) successful season, we recommend following this checklist for all things planning and prepping:
- Review last year’s analytics to see which retailers, brands, and products performed well for you
- Identify successful content from the past that you can repurpose this year
- Use our Trending Products Command Center to see what’s popular from your favorite retailers and create links
- Brainstorm your content themes (think: gift guides and holiday dressing) and begin mapping out your content calendar
- Increase your posting cadence (post daily!) and expand your channel coverage. We recommend at least 12 links per blog post.
- Download our Collective LinkIt app for quick and easy content creation
- Look to your favorite influencers and publications for inspiration
- Include trending and specific keywords in your blog and social content
- Brush up on your FTC Must-Knows
- Promote a mix of high-converting and high-commission retailers (Advanced Program only)
- Take advantage of our resources! Bookmark our blog, follow us on Instagram, and keep an eye out for our all-new guides
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