Amazon Prime Day 2022: The Ultimate Creator’s Kit

Prime Day is Amazon’s biggest annual deal event (hello, earnings!), held exclusively for Prime members. This year, it begins on July 12th at 12 am PDT and runs through July 13th at 11:59 PM PDT. 

Consider this your go-to guide for a successful Amazon Prime Day. With fresh content ideas, savvy earning tips, ongoing updates from Amazon, and more, it’s designed to help you stay informed – and inspired – as you take on this year’s event.

 Pro tip: Bookmark this guide! We’ll be updating it regularly with the latest and greatest.

What you’ll find:

• Tips on How to Earn More this Year
• A Prime Day Predictions Report
• Your Prime Day Command Center
• A Prime Day-Themed Content Challenge
• Trending Categories, Brands, & Products
• Content Ideas

• Look at what worked last year. Check your analytics from Prime Day 2021 (6/21/21 – 6/22/21) to see what products, categories and brands got the most clicks and sales, then add the top performers to your content strategy for this year.
• Check out our exclusive Prime Day 2022 Predictions Report. We used Collective insights to predict what will be trending this Prime Day, so you can optimize your content accordingly.
• Make LinkIt your best friend. Link wherever you are with the Collective app – available for Android and iOS here.
• Consider categories and top products. Refer to Amazon’s Special Offers page for tiered commission rates on fashion, home, beauty and more. (For Advanced Members only)
• Take advantage of Lists. As you browse for items to share on Prime Day, save your top picks with lists – then easily refer back to them when the posting frenzy begins. (For Advanced Members Only)

It’s full of data and tools for your most successful Prime Day yet.    

• View your Amazon stats. Think: Your top-performing products, brands, and categories, total Amazon links created, total clicks on your Amazon content, and most-clicked price brackets. 
• Check your top text links. Copy and re-share your top affiliate links. (It’s an easy way to get content out quickly.) 
• View Collective-wide Amazon Prime Day trending products. See what products are performing best across ShopStyle Collective. 
  • To create and share affiliate links to these products, click Create and then Copy.
• Access your standard home screen anytime. Want to check in on the usual stats? Scroll down to see your click data, balance for the month, and more.

Staying up to date on which products and categories are selling can help inform your Prime Day content strategy and drive more sales. View the Prime Day Predictions Report to get our take on what’s bringing in the big bucks this year. 

• Sneakers
• Beach Cover-Ups
• Premium Beauty
• Sundresses
• Tech Accessories
• Outdoor Home Essentials
• Bedding
• Books
• Athleisure
• Denim
• Eye Makeup

• Bsubseach
• Amoretu
• MEROKEETY
• St. Tropez
• Supergoop!
• Nike
• Hydro Flask
• ANRABESS
• HOKA ONE
• Amazon Essentials
• Adidas
• Stanley

It’s full of data and tools for your most successful Prime Day yet.    

• View your Amazon stats.  Think: Your top-performing products, brands, and categories, total Amazon links created, total clicks on your Amazon content, and most-clicked price brackets. 
• Check your top text links. Copy and re-share your top affiliate links. (It’s an easy way to get content out quickly.) 
• View Collective-wide Amazon Prime Day trending products. See what products are performing best across ShopStyle Collective. 
  • To create and share affiliate links to these products, click Create and then Copy.
• Access your standard home screen anytime. Want to check in on the usual stats? Scroll down to see your click data, balance for the month, and more.