Collective Voice

A place for all the tips and tricks to best monetize your Collective Voice links.

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Looks: Holiday Strategy from the Pros

| Looks and Collections, Tips & Best Practices

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It’s no secret that we love sharing stats for Looks and Collections! We’ve discussed this tool a lot recently, but this time we decided to switch it up and let our very own Collective influencers do the talking! We are excited to round up our top influencers that continue to build their Collections and increase their revenue this holiday season by creating Looks. Keep reading below to hear from Maree, Kate, Julia, Alexandra and more!…

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SALES FOR THE WEEK OF DECEMBER 5, 2016

| Must Know, Sales to Talk About

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Image via Miss Madds

Hi ShopStyle Collective:

Can you believe December is here and the year is nearly over? We’re enjoying the colder weather since it comes with some of the hottest fashion.

Sit down, get cozy, and put on some warm, fuzzy socks, because as always we’re here sharing the must-know sales that will maximize your earning potential. Be sure to feature these deals or products from these retailers on your blog or in your gift guides. There is still plenty of time for holiday shopping, and we know your readers look to you as a tastemaker!

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Blogger Spotlight with Jennifer from Just Add Glam

| Blogger Spotlight

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  • Tell us a little about yourself.
    • Hi everyone, Jennifer from Just Add Glam here! I love sharing my insights on all things fashion, beauty, and lifestyle and have been loving being a blogger and digital influencer! I recently moved into a new house so have been loving adding decor elements to my content.  I’m also a mama to my two fur babies @pennyandlolabear and have loved building up their content too!
  • When did you start blogging and what made you want to start a blog?
    • I started in November 2011 and it actually started out of boredom from working on an all-male technical consulting team and I just needed something girlie in my life. I read other blogs and I loved the idea of making something from nothing. Growing up I loved doing crafts and art projects, and this seemed like the digital “art project” I was looking for.
  • So many bloggers have set goals to blog FT; how would you make the transition from the corporate world to blogging full-time? 
    • I’m very much a planner where I don’t do things on a whim (I’d never quit a job without having my next one lined up, I need to know where my next paycheck is coming from, etc.). Since this is the case for that Type-A mentality, it’s important to review your blog/social from an objective perspective and ask yourself the following:
      • Are you able to support your lifestyle with your blog income? Do you currently meet or exceed your job paycheck with your blog work?  
      • Looking at trending — Have you been able to monetize your blog for six months/12 months/18 months? Is your income reliable or cyclical?
        • One of my favorite blogging tools to use is QuickBooks Online because I can load in all of my income and expenses, generate invoices, and with a click of a button see my reports for the month and year. It’s been so helpful to see the big picture of blog finances when making the big jump to full-time!

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Shopstyle Holiday Trends Data Report

| Tips & Best Practices

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This holiday season, get strategic and maximize your earnings by leveraging our Shopstyle shopping data. You might already know what’s trending based on what everyone is wearing, but what about the top styles being searched and clicked on the most? We’ve pulled together the report and are letting you in on the top trending styles, brands and the It pieces readers are shopping now. Read up on the stats ahead then get to creating the best shops and work towards your monetizing goals.

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Don’t Forget about Looks!

| Tips & Best Practices

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Not only will you direct your followers from your social channels to your blog (with no sign up or emails), but Looks and Collections generate more sales than any tool.  In the last few months, users regularly promoting and building their Collections are seeing an average of +42% higher conversion rates from Looks compared to affiliate text links and product widgets!  Feeling like it’s time for a refresher on how everything works?  Check out our step-by-step post on Looks and our step-by-step post on Collections.

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